Outdoor advertiser gets the message out with cloud
Case Study: JCDecaux sought a scalable, simple, standard enterprise resource planning (ERP) solution to support the company’s expansion plans
SNAPSHOT:
JCDecaux Australia has been providing high-quality street furniture and advertising space locally since 1997. With plans to expand across the region, JCDecaux acquired its Sydney based competitor, APN Outdoor’s 40,000 site network, comprising billboard, transit and airport advertising.
Following the acquisition of APN Outdoor, there was a need to consolidate the separate finance functions of the two organisations. JCDecaux sought a scalable, simple, standard enterprise resource planning (ERP) solution to support the company’s expansion plans and had to decide whether to retain its existing heavily customised legacy accounting system, or adopt the Oracle Cloud ERP solution used by APN.
Read our case study to learn more.
“My goal is to ensure the finance tech is easy to deal with, while supporting optimum business outcomes. Any new technology chosen must be modern, simple to use and manage, flexible, and scalable.” - David Watkins, Finance Director, JCDecaux Australia and New Zealand